How would we know if Direct Mail is dead or not?

Follow the money!

If ‘Centuries old’ industries like insurance still find DM profitable, you can be sure it’s not dead. Even at todays postage rates, this is what I received from a big insurance company

Note that they were NOT using ‘two step’ marketing. In other words they did NOT send me this 7 piece mailer in response to any enquiry I made, they mailed ALL this lot out COLD

Did you know … I upload a fresh 1000 name contact list (UK Direct Mail BUYERS) to the members area of Business Model Mastery every month?

This is a list you can download & keep because you will OWN it!

Just one of the legion of benefits of membership. Check it out below!

http://www.bmminnercircle.co.uk

How to have a motivated team ~ Motivating other people

I would love to hear what you think about this – Comments below please

(Yes, yes, I know I forgot to emphasise the #1 way money is made in MLM; Front Loading ~ but that is covered within ‘training’ – as in – training your downline to encourage front loading ~ covered in my Inner Circle Issue #17 called ‘MLM Rehab’)

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Price / Fee objection pre handling script

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Can you assign away a right you yourself never had?

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Does excess alcohol, money, power or audience ‘change’ a person?

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Are we really living in a Digital world?

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SHOW your prospect how there is no ‘cost’ to doing business with you
SHOW them how your ‘thing’ is effectively FREE to them
Explain that what you have is 100% tax deductible, maybe?

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What’s the OPPOSITE of the ‘Shoebutton Complex’? Could it be the frustration we feel when someone we know presses ahead with a business plan, a repair, a restoration, a leaflet print run, a DIY project or whatever … when they KNOW full well we have experience down that alleyway, yet they never ask for our help, advice or guidance?

I would love to hear what you think about this – Comments below please

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Where is the value in a book

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Vendor or buyer – don’t forget this

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Do you ever wish you had an internet time machine?

A device you could use to go back & see earlier versions of either your own site/s or …. any site (maybe what Facebook looked like when it started?)

When you are selling stuff (and this could include an idea) there are in fact FOUR sales that MUST be made before it’s a done deal

I’m sure there are exceptions to this, but like all exceptions, they prove the rule by being … exceptions!

The German philosopher Arthur Schoeppenhauer noted that new ideas go through three phases …

• First, they are Ridiculed
• Then, they are Violently Opposed
• Eventually, they serve as self evident

In 1920, WT Grant saw the potential for putting many small traders under one roof, so opening the first ‘department’ store

If you have an email list but don’t have it loaded into a paid autoresponder service (like Aweber or GetResponse) here’s the stealthy solution

The email address people have lodged with Facebook is ALWAYS a good, live address they check – so FB email records are super clean – no throwaways

Make money creating Product Review Videos

Some of the most viewed videos on YouTube are product review videos

As told by Mike Filsame …

What is the connection between Fish, Poles, Boxes, and Buttons?

Well, I am sure you have heard the old lesson of:

“Give a man a fish, feed him for a day… If you teach him to fish, you feed him for a lifetime”

Go round the room and ask that question. Maybe someone says ‘banking’ (although they don’t own a bank) and another says ‘Design Consultancy’. Next pipes up ‘Carpet Fitter’ and the next maybe ‘Therapist’ or ‘Software Developer’

Understand this: there is a HUGE difference between being a Plumber, & being in the Plumbing business. Think of the difference between being a singer, and being in the ‘singing business’. See, Simon Cowell can’t sing a note, yet he makes millions from the ‘singing business’